by Jeroen Mourik
Manual: RSS Feeds for Festivals (
If your festival has its own website then you probably should have an RSS feed.
Although RSS feeds have been around for more than 10 years, they have only become popular in recent years.
Now anno 2009, RSS feeds are an important part of the online marketing mix that they should no longer be ignored by marketers in the Festival and Public Event Industry.
If you are not a marketer but frequently surf the internet and you are not yet using an RSS Feed Reader to monitor online contents, then you are probably wasting valuable time. RSS feeds enable a far more efficient use of the internet and in many ways enhance the Web 2.0 experience.
A Must Read for Festival Marketers
Jeroen Mourik's Manual: RSS Feeds for Festivals covers all you need to know as a person who surfs the internet efficiently and wishes to utilize RSS feeds as an festival professional to leverage your (online) communication in relation your event.
- Learn how to save valuable time, when keeping up-to-date with your favorite websites.
- Understand your options when it comes to RSS Readers and get your free reader.
- Find out how to improve your Search Engine Optimization and leverage your online presence.
- Learn how email and RSS feeds can go hand in hand together in your e-marketing efforts.
- Choose how to publish your own RSS feeds.
- Automate: use your RSS feeds to syndicate contents to your social networks (Facebook, etc.).
- Get some great ideas and create special RSS feeds for your festival.
